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Dear Friend,

It’s been more than 25 years since my wife Revé and I started the National Center in 1984, a few years after our son Adam was abducted from a shopping mall and murdered.

We’ve come a long way since then. Not only has the National Center become the nation’s most trusted organization when it comes to protecting children from abduction and exploitation — largely thanks to the commitment of friends like you — but we’ve joined in other partnerships designed to keep kids safer and bring home missing children. Today, I’d like to tell you more about Wireless AMBER Alerts — a nationwide initiative to distribute AMBER Alerts to wireless subscribers who opt in to receive the messages.

The first three hours after a child is abducted are the most critical to recovery efforts. Wireless AMBER Alerts, an initiative of the National Center for Missing & Exploited Children and the wireless industry, have the potential to reach more than 242 million wireless subscribers with information to help bring abducted children home quickly and safely.

Wireless subscribers capable of receiving text messages and those whose providers participate in the initiative can sign up to receive free text message AMBER Alerts in one of three easy ways:

  1. Text AMBER followed by a space and five-digit ZIP code to AMBER (26237) (available for most eligible wireless subscribers);

  2. Visit; or
  3. Register on your carrier’s Web site.

To date, AMBER Alerts have helped to safely recover more than 495 children. Join those who have already signed up for Wireless AMBER Alerts and help bring an abducted child home safely. By signing up today you can become the eyes and ears of law enforcement when a child has been abducted. Your vigilance could make all the difference for a missing child. Click here for more information about this critical program.


John Walsh

P.S. Wireless AMBER Alerts can help galvanize communities to assist law enforcement in the search for and return of the child — something I’m grateful is available to the families of missing children. Sign up today to receive free text message alerts and be on the front lines of recovery whenever a child has been abducted.

Copyright© 2010 National Center for Missing & Exploited Children. All rights reserved.

National Center for Missing & Exploited Children
Charles B. Wang International Children’s Building
699 Prince Street
Alexandria, VA 22314-3175
703-224-2150 | 1-800-THE-LOST (1-800-843-5678) |